Check out my new Ecard shop. No sign up with dozens of cat and kitten cards to send
Cat and Kitten Picture Gallery
The Cats and Kittens of CatNews.org
CatNews.org - HOME
Take me back to the front page
Please be kind and link to my site
Go here to grab text or banner code
Unthinkable Persuasion
View PDF | Print View
by: KenrickCleveland
Total views: 51
Word Count: 451
There's a bumper sticker I saw recently that said, "Don't believe everything you think." Ironically, I found this oddly thought provoking. Something about it resonated with me. There's something to the idea that thinking is a little bit overrated.
Wikipedia defines thought or thinking as: a mental process that allows beings to model the world and to deal with it effectively according to their objectives, plans, ends and desires.
C.S. Lewis, author of The Chronicles of Narnia, believed that there are three levels of human thought. 'Will' is the first level and contains all that is verifiable, tangible, real and factual. These are the thoughts that dictate your day-to-day actions and have influence and an impact on your other than conscious mind.
The next level of human thought is your intellect. The intellect tends consists of your conscious thoughts and decisions, things we've studied, academics, true and verifiable information.
'Fantasy' is the third level and is the most random thought level. This is most active in children and more artistically inclined people, but even if you don't have an artistic bone in your body, this level can be really rich (if you're a lucid dreamer, for example). The projection into this level can give our prospects and clients images in their minds of what their lives will look like once they've purchased our products and services. This is powerful stuff.
When we give our prospects and clients images or a "fantasy" of what we have to offer them, we've got them already partially invested in having or owning or participating in our product or service. This can be done simply by saying, "Picture yourself as having achieved X. . ." or "What will it look like when you have Y?" and fill in the X and Y with their highest criteria. For extra power, look to their orientation -- whether they are towards or away from in the way they view the specific item at hand. Tailor your language to go in the same direction.
In terms of persuasion, 'the will' is another fascinating area to explore. We all like to believe we have strong, solid wills that can't be penetrated. This may or may not be the case for the general public. I know for a fact, that my students and clients have learned to have incredible wills as a result of learning persuasion and we know for a fact when someone is attempting to influence us as a result of our study. This gives us a great advantage that most of the world doesn't have in terms of unlocking the secrets of our affluent prospect's and client's minds.
About the Author
Kenrick Cleveland teaches techniques to earn the business of wealthy clients using persuasion. He runs public and private seminars and offers home study courses and coaching programs in persuasion techniques.
Rating: Not yet rated